STOP SELLING.

START CLOSING.

Proven strategies to unlock consistent growth and elevate your sales game—without losing your edge or authenticity.
Experience the transformation that comes from a no-B.S. approach to sales.

100M+

Revenue Generated

Proven track record delivering transformative sales results.

FORTUNE 500

Level Skill

Experience in high-stakes sales in Tough Markets.

FRAMEWORK

SalesThread

A unique approach combining mindset, action, and authenticity.

29+

Years of Expertise

Decades of experience in driving industry success.

Client Testimonials & Feedback

WHAT WE DO:

Tangled Sales?

It's Time to Untangle and Scale.
sales coaching for entrepreneurs, B2B sales training programs, revenue growth strategy, sales leadership coaching

More revenue. Better margins. Sustainable growth.

ThreadWork

Sales Coaching

Our 1:1 Coaching offers personalized guidance to help you scale your business confidently.

  • Essentials Plan:
    2 focused sessions a month for 6 months
  • Pro Plan:
    • 4 focused sessions a month for 6 months
    • Marco Polo app (in-between sessions support)
  • Complementary Strategy Session (See if you qualify)

ThreadForce

Corporate Sales
Team Coaching

Corporate Sales Coaching isn’t about scripts or theory. It’s about turning your team into closers—equipped with the strategy, mindset, and skills to drive real revenue growth. No fillers, just results.

  • Monthly sessions –
    final details coming soon.
  • Complementary Framework Demo
    (See if you qualify)

ThreadCircle

Collective Insight

Join our Peer Group for Sales Directors / VP of Sales with Direct Reports, a dynamic collective where top performers unravel challenges together.

  • Extended 3-hour sessions for real-time problem-solving
  • Attend once as a guest
    (See if you qualify)

The Standard:

What You Can Expect.

HOW IT WORKS

The Plan:

From Loose Ends to Locked-In Sales.

Transform your potential into sustainable results.

Find the Loose Ends

Pinpoint the blind spots and untapped opportunities holding your sales back.


Build a Custom Plan

Leverage the SalesThread Framework for a tailored, no-nonsense plan.


Pull the Thread

Execute the strategy with precision, track progress, and make real-time adjustments.


Tie It All Together:

Sustain growth with ongoing support and refinements for long-term success.

The Framework:

The Thread That Ties It All Together

Sales isn’t about scripts.​ It’s about strategy, connection, and consistency.

The SalesThread Framework integrates Mindset, Actions, and Words into a seamless, scalable system. It’s designed to help sales teams and entrepreneurs break past plateaus, eliminate guesswork, and create results that stick.

sales coaching for entrepreneurs, B2B sales training programs, revenue growth strategy, sales leadership coaching

Sales,

Untangled.

Growth,

Unlocked.

When you stop chasing and start executing with clarity, everything changes.

Let’s build a sales process that actually works.

Ready to Pull the Thread?

ABOUT US

Sales Shouldn’t Feel Forced.

Hi, I’m Kassi Heidenreich—a recovering perfectionist and no-B.S. sales coach.

I’ve spent 29+ years in high-stakes sales, and generated over $100M in revenue. Trust me, I’ve seen it all—teams stuck in the grind, pushy tactics that burn bridges, and strategies that just don’t work. That’s why I built SalesThread because selling should feel aligned, not exhausting.

What is SalesThread About?

Selling is about connection: buyers and sellers, strategy and action, goals and results. When you pull the right threads, everything falls into place. My approach brings clarity, confidence, and a process built for you. Not a one-size-fits-all fix.

INSIGHTS

Insights That Move the Needle

Actionable strategies from 29+ years of expertise.